Privacy Policy

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Effective Date: [Date Policy Last Updated – April 13, 2025]


1. Introduction

Welcome to BMK Eco Farms (“we,” “us,” or “our”). We operate the website bmkecofarms.com (the “Site”). We are committed to protecting the privacy of our visitors and customers. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site, use our services, or purchase our products. Please read this policy carefully. By using the Site, you agree to the collection and use of information in accordance with this policy.

 

2. Information We Collect

We collect several different types of information for various purposes to provide and improve our service to you.

  • Personal Data You Provide Directly:
    • Contact Information: Name, email address, phone number (collected via contact forms, newsletter sign-ups, farm visit requests, account creation, checkout).
    • Shipping & Billing Information: Shipping address, billing address (collected during checkout).
    • Account Information: Username, encrypted password (collected during account creation via WordPress sign-up or Login with Google).
    • Form Submissions: Information you voluntarily provide through contact forms, newsletter forms, or farm visit request forms.
  • Usage Data Collected Automatically:
    • Log and Device Data: IP address, browser type, browser version, device type.
    • Usage Information: Pages visited on our Site, time and date of visit, time spent on pages, clicks, and other diagnostic data. This is collected via standard server logs and analytics tools.
    • Cookies and Tracking Technologies: Information collected via cookies, web beacons, and advertising pixels (see Section 5 below).


3. How We Collect Information

  • Directly From You: When you fill out forms, create an account, place an order, subscribe to our newsletter, request a farm visit, or contact us.
  • Automatically: Through your use of the Site via cookies and other tracking technologies like Google Analytics, Google Ads pixels, and Meta (Facebook) pixels.
  • Account Creation: When you register for an account using our website’s sign-up form or through social login options like Google Sign-in.


4. How We Use Your Information

We use the collected data for various purposes:

  • To process and fulfill your orders for products.
  • To communicate with you regarding your orders, customer service inquiries, farm visit requests, and other requests.
  • To manage your account on our Site.
  • To send you newsletters and marketing communications (only with your explicit consent, which you can withdraw anytime).
  • To improve the functionality, performance, and user experience of our Site.
  • To monitor and analyze website traffic and usage patterns (using analytics).
  • To maintain the security of our Site and prevent fraud.
  • To comply with applicable legal obligations and regulations.


5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our Site and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier.

  • Types of Cookies: We use essential cookies (for basic site function and checkout), performance cookies (for analytics via Google Analytics), functional cookies (to remember preferences), and marketing cookies (used by Google Ads and Meta pixels for advertising purposes).
  • Your Choices: Most web browsers are set to accept cookies by default. You can usually modify your browser setting to decline cookies if you prefer. However, if you do not accept essential cookies, you may not be able to use some portions of our Site, especially the checkout process.


6. Data Sharing and Third Parties

We do not sell your personal data. We only share your information with third-party service providers as necessary to operate our business and provide services to you, including:

  • Payment Processing: With Razorpay, to process your payments securely when you place an order.
  • Shipping & Fulfillment: With Shiprocket, to arrange for the delivery of your orders.
  • Email Marketing: With weMail (or your chosen platform), to manage newsletter subscriptions and send marketing emails (based on your consent).
  • Analytics: With Google Analytics (GA4), to understand website usage.
  • Advertising: With Google Ads and Meta (Facebook) Ads platforms, using pixels to measure ad effectiveness and potentially deliver targeted advertising.
  • Hosting & Website Operations: With our hosting provider (Vultr) and potentially website maintenance partners as needed for site functionality and security.
  • Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities.
     

These third parties have access to your personal data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose. We recommend reviewing their respective privacy policies.

 

7. Data Storage and Security

  • Storage: Your personal data is primarily stored on secure servers provided by our hosting provider (Vultr), located in India.
  • Security: We use various security measures to protect your information, including SSL encryption for data transmitted to/from our Site and security plugins/measures on our WordPress installation. Passwords for user accounts are stored in an encrypted format. While we strive to use commercially acceptable means to protect your Personal Data, remember that no method of transmission over the Internet or method of electronic storage is 100% secure.
     

8. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, manage your account, provide you with services, resolve disputes, enforce our agreements, or comply with our legal obligations. 

 

9. Your Data Protection Rights

Depending on your location and applicable law, you may have certain rights regarding your personal data. Under Indian law (DPDPA), these generally include:

  • Right to Access: You can request information about the personal data we hold about you.
  • Right to Correction/Updation: You can update or correct inaccuracies in your personal data. Users with an account can typically edit their profile information directly via their dashboard.
  • Right to Erasure (Deletion): You can request the deletion of your personal data, subject to certain legal exceptions.
  • Right to Withdraw Consent: Where we rely on your consent for processing (e.g., marketing emails), you have the right to withdraw that consent at any time (e.g., via the unsubscribe link in emails).

To exercise these rights (other than self-service updates via dashboard or unsubscribing), please contact us at contact@bmkecofarms.com. We will respond to your request in accordance with applicable law.

10. Children’s Privacy

Our Site is not intended for use by individuals under the age of 18 (“Children”). We do not knowingly collect personally identifiable information from Children. While we cannot verify the age of users during transactions, if you are a parent or guardian and you are aware that your Child has provided us with Personal Data without your consent, please contact us at contact@bmkecofarms.com. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.  

 

11. International Data Transfers

Our primary data storage servers (Vultr) are located in India. However, some of the third-party service providers we use (as listed in Section 6) may process or store data in other countries according to their own privacy policies and practices. By using our Site and services, you acknowledge that your information may be transferred to — and maintained on — computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ.  

 

12. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will post the new Privacy Policy on this page and update the “Effective Date” at the top. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

 

13. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at: 

 

Email: contact@bmkecofarms.com